Brits attack NY!

Move aside CNN. The world’s oldest public-service broadcaster, British Broadcasting Corporation (BBC) is entering the US market, which has been CNN’s stranglehold for many years now. BBC launched BBC World in The Big Apple on June 1, 2006, in a bid to strengthen its foothold in the US. Says Rebecca Britton, Head of PR, BBC World, “Th e US is obviously a key market be cause of the vast competition. We want to tap the regional appetiser of the US.” Looking at various revenue models to fund this expansion, BBC, barred from accepting advertisements on its UK website (by its own incorporation charter), has zeroed in on selling advertising on its non-UK websites through its profit making arm BBC Worldwide.

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Source:- IIPM-Editorial, Editor:- Prof. Arindam Chaudhuri - 2006

CONVENTIONAL CATEGORIES OF TV

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The decline is being attributed to a 19.8% drop in growth of ‘conventional categories’ (that is, normal TVs and not flat TVs) during the January to June period. Issues related to transition from a sales tax regime to the value added tax regime, and to the absence of any supporting event such as cricket or football world cup have been quoted as hurdles hampering the growth of this sector.


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Source:- IIPM-Editorial, Editor:- Prof. Arindam Chaudhuri - 2006

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Armstrong (IIPM)

Most mortals would have caved in under the prospect of such a travesty. But Armstrong was molded from an altogether peerless mettle and he drew upon all the reservoirs of strength at his disposal. Run-of-the-mill treatment would have devastated the functioning of his lungs, thus effectively ending his budding cycling career. Ergo he opted for a more rigorous regime of chemotherapy that would have a far lesser likelihood of impairing his lungs.

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Source:- IIPM-Editorial, Editor:- Prof. Arindam Chaudhuri - 2006

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Ever-palpable

Underscoring the ever-palpable – man’s eternal ‘greed for power’ – the environs of Nineteen Eighty-Four hammer a gloomy message home. 1984 is the most celebrated, and perhaps the most perceptibly true, utopian satire of all time… So there, I’m back to terra firma as it presents itselfon May 19, 2006 – in the ‘typical’ world – and dare I say, gratefully enough! The decision to choose between so-described ‘perfectionist’ living and the wrangling travails of modern-day existence is excruciating enough. For the moment, perhaps it’s wise to sprawl back and live the moment. ‘No place’, as Utopia translates to, is precisely where it exists...!

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Source:- IIPM-Editorial, Editor:- Arindam chaudhury-2006

The Samurai Succumbs

They still call it a crisis; but its catastrophic consequences deserve more than just being called that. With liberalization proving to be a gateway for cheap financing, Japanese banks felt ignored and quantity became a priority over quality. The quality of loan portfolio declined and banks started getting into riskier segments like real estate. Eventually, in 1998, the amount of bad loans increased to a monstrous 3.8% of the total loans, and a staggering 11% was on the borderline to be stamped as ‘bad’, forcing the Japanese government to intervene. Around 7.5 trillion yen were pumped into the system for recapitalising 15 major banks. In reality, this Japanese banking sector crisis had a more devastating role to play in the Asian crises.

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Source IIPM-Editorial,2006

5-city hijack to safety

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Indian Airlines flight IC 814 from Kathmandu was hijacked in December 1999. By the time the ordeal ended after eight days, the flight had hopped to Amritsar, Lahore, Dubai, and Kandahar in Afghanistan. The then NDA government escorted three Kashmiri militants to Kandahar in exchange for the safety of the hostages. Prime minister Atal Behari Vajpayee allowed Jaswant Singh to greet the released hostages. But for that the three released terrorists had to fly with Jaswant. In effect, India’s Foreign Minister personally escorted three murderous terrorists. Singh further embarrassed himself on the tarmac at Kandahar by hugging the Taliban leadership and parading arm-in-arm with the thugs who then ran Afghanistan. By the time, late at night on December 31, Jaswant and the released hostages landed in Delhi, public opinion was mixed. There was relief that the passengers on IC 814 were safe. But there was widespread revulsion over Jaswant Singh’s behaviour and a growing sense that India had surrendered to blackmail. Till today, there is no coherent hijack policy, though there is increasing debate of late on what to do.

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Source IIPM-Editorial,2006

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Amazing proliferation of product choices in every category

Today we have luxury cars, moderately priced cars, and inexpensive cars. Full-size, intermediate and compacts. Sports cars, four-wheel drive vehicles, RVs, minivans and suburbans, which are station wagons on steroids. In the television industry, ABC, CBS and NBC, once accounted for 90% of the viewing audience. Now, we have network independent cable satellite and public television. Today a wired household has over 150 channels to choose from. And they are threatening us with “streaming video”, that promises to make the cable industry’s dream of a 500 channel universe, look pathetically unambitious. With all that, if you flip through the channels and try to find something to watch, by the time you find it, the show will be over.

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Source IIPM-Editorial,2006